VALORANT’s Neon “a love letter” to the Filipino and SEA: Riot gaming communities
Neon, the new Filipino agent arrived in VALORANTS, quickly became a favorite among players and fans in the Philippines and around the world.
But for Riot Games, Neon is more than just a Filipino character. VALORANTSThe developer of Neon regards Neon as “a love letter” to a passionate and dedicated gaming community in the Philippines and the rest of Southeast Asia who have embraced so much VALORANTS as well as other Riot titles.
“Neon is truly a love letter to our amazing Filipino and wider Southeast Asian communities. We have been humbled by the outpouring of love and support from our players and fans for Neon over the weeks,” Joel Guzman, Riot Games Country Manager for the Philippines, said in a statement.
“We’ve always known that our Filipino community is one of the most passionate! So we’re thrilled to be able to show them how important they are to us through Neon.”
Neon received one of the warmest receptions of all VALORANTS agent to date, with its trailer revealing over 7 million views. This is the second highest number of trailer views for all VALORANTS agents outside of the launch list, with Chamber’s 15 million views topping the list.
Riot has done its fair share of promoting Neon, of course. The developer collaborated with Filipino-Australian singer-songwriter, Ylona Garcia, with the latter lending her original song, “Entertain Me”, as the background track for Neon’s Agent trailer.
Riot has also worked with leading Filipino urban streetwear brand, TeamManila, to produce the ‘Team Manila x VALORANTS // The Neon Collection swag kits, which included a Neon-inspired basketball jersey, hoodie, bucket hat, designer water bottle, and wristband.
“Neon is a defining moment in VALORANTS story that reflects Riot’s commitment to creating truly meaningful player experiences. We are delighted that VALORANTSThe agent cast now includes a Southeast Asian representative from the Philippines that players around the world can engage with,” said Justin Hulog, General Manager of Southeast Asia, Riot Games.
Vanilla Velasquez, who voiced both Neon and New League of Legends champion Zeri, said in an interview with Yahoo Esports Southeast Asia that the portrayal given by the two characters to Filipinos around the world “makes a statement”.
“I know how much [the release of Neon and Zeri] means for Filipino gamers because I am a Filipino gamer. I grew up playing video games and growing up I didn’t see many Filipinos in the games I play, it was very rare to non-existent. And for games as huge as League of Legends and VALORANTS to add a game [character] How is it. I think it makes a statement,” she said.
This statement is what Vanille thinks is the most important line Neon and Zeri say in the game: “I belong here. We belong here.
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